Considering of working with think play solve?

Think play solve Ltd. was set-up in 2016 by me, Richard Conyard, with the aim of working closely with a smaller number of clients in order to provide personal customer service and focus on areas that interest me.

bio

I have had since the very earliest days of the web the privilege of working with household brands, great upcoming talent and exciting projects. Depending on where in the world you are reading this from it is quite likely that you have made, and continue to make, use of projects that I have consulted on or developed. Within the fields of digital strategy and development I have been recognised as an expert, an innovator and a leader pushing back the boundaries of scope, delivery, and results. If you would like to talk more about what think play solve can do for your company please get in touch.

at a glance

brands helped

highlights

• overseen digital strategy that:
  • have become required reading at universities worldwide.
  • have created campaigns running to millions of pounds worldwide.
  • cover multi-channel approaches combining OOH, broadcast, direct, and experiential marketing.
• developed systems that:
  • has been used on 1,000's of websites
  • has been used to serve > 300,000 visitors an hour from a single webserver.
  • is flexible enough to underpin sites from sectors as diverse as fashion to finance, estate agency to video games, FMCG to B2B, and more.

in more detail

digital strategy

Think play solve is available for:

• strategic positioning
• business integration
• audience analysis
• campaign conceptualisation
• KPI planning and creation
• campaign management
• troubleshooting

development

Think play solve is available for:

• ecommerce
• integration
• website marketing
• mobile applications
• web applications

If you would like to talk more about what think play solve can do in these areas please get in touch

approach

Think play solve reflects the three stages to any successful strategy, miss one and the strategy, projects and project stages within will suffer.

Each of these stages runs into the next, not just once by as an iterative cycle for continual improvement. Tasks at each stage breakdown to:

lifecycle

An often-repeated mistake is to set the lifecycle of a strategy by arbitrary dates in a calendar. Whilst it is certainly true that stages, and indeed projects, will have deadlines there is rarely a 'one size fits all' answer to the length and lifecycle of a strategy. Remember: Rome was not built in a day! The evolution from nascent challenge to the ambition is delivered through cycles, be they establishing a foothold, achieving or a short-term boost to the bottom line, or to the longer-term mature platform to establish your ambition.

When approaching the everyday, as many projects are, ambition can seem a grandiose word at the beginning. Projects are not strategy, but merely steppingstones along the way, as goals and aims are not ambition. It is in the bigger picture where strategy lives, building on simple ongoing goals, timely achieved aims to an overarching ambition.

Think play solve is niche consultancy, not a full-service agency, as such a light touch is not only possible, but preferred. Whether working with your existing suppliers or helping you select new suppliers think play solve can integrate into your existing team to help you achieve your ambition.

Want to find more about the approach, concepts and tools view our resources; alternatively why not look at the projects underway.